This qualification can take from 9 to 12 months depending on how much time you dedicate to studying each week. You should plan to spend around 4 hours per week + further time to prepare for your assessment.

There is some flexibility built into your schedule so you can work around urgent work priorities, holidays and important family events.

You are required to pass 3 modules to gain the Diploma in Professional Marketing. Modules are assessed by one exam and written assignments.

We have a team of experienced tutors who will provide the essential support and guidance you need through live/recorded webinars, draft feedback and one-to-one support.

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Accredited by the world’s largest institute of Marketing Professionals

This qualification is accredited by the Chartered Institute of Marketing (CIM) who is the leading international professional marketing body with some 41,000 members worldwide. First established in 1911, it has for over a century, defined the marketing professional standards that operate in the UK and is the global champion of best marketing practice.

What are the modules covered?

Module 1: Strategic Marketing

– Situation analysis
- Planning
- Implementation and control

Module 2: Digital Strategy

– Digital disruption
- Digital planning
- Delivering success

Module 3: Mastering Metrics

– Metrics and analytics
- Measuring effectiveness
- Analytics for decision making

Download the full syllabus to see a detailed breakdown of the content covered.

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How is the qualification delivered?

There are two ways you can study this course:

Option 1

Online learning (100% distance learning through an advanced learning portal built by MMC). Examination modules will be arranged at a CIM approved centre available at the closest location to you.

Option 2

Blended learning which inlcudes the online learning plus a series of face-to-face workshops taking place in Manchester, UK.

Both delivery methods are supported by a team of expert tutors who have been delivering and supporting CIM qualifications for over 15 years.

The online learning package will give you:

  • Access to hundreds of video learning lessons & quick knowledge PDF downloads
  • Expert tutor support – watch webinars helping you to understand the assignment brief
  • Expert tutor feedback – submit your outline plan and draft work for each assessment for feedback to make sure you are going in the right direction
  • One-to-one support – we have a dedicated team supporting our qualifications so you will get quick responses to your questions throughout the course
  • Bonus: Access Smart Insights premium learning content – PDF best practice guides, video lessons from UK’s leading author in Digital Marketing, Dave Chaffey (worth over £300)
  • Bonus: Access over 200 video seminars from keynote industry leaders giving you real world insights providing you with latest thinking to plan for the future (worth over £2,500)
  • Bonus: Practical insights webinars, masterclasses & templates delivered by practioners-consultants going hands on, very useful if you are involved in launching marketing campaigns (worth over £1,500)

Start your learning for free – request access to online learning

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Where is this qualification going to take me if I study with MMC Learning?

A powerful accreditation

MMC is a leading distance learning centre for the Chartered Institute of Marketing (CIM) which means you will get an official, recognised certificate from the CIM when you pass – giving you the ultimate career and employer credibility.

Join lots of professional who have already progressed

Lots of marketing professionals, managers and directors have been able to take their new knowledge to progress onto new roles, gain new contracts and re-think how existing business can be done better, saving thousands.

Successful completion of this marketing qualification will establish the knowledge, skills and understanding to be able to succeed at an operational level and to perform an essential and successful professional marketing role within the workplace.

Taking you much further

At MMC, we have gone much further than providing you with a qualification – we are bringing 10 times more learning content and insights from UK experts and industry leaders to give you the knowledge to influence and make a real impact in your sector.

This will give you the confidence and transferable skills to walk into any marketing role with a solid platform to enable success.

Find out more on why you should choose MMC as your learning provider?

Start your learning for free – request access to online learning

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What is the cost & start dates?

The Cost

There are two parts to the cost of the Diploma in Professional Marketing:

MMC course fees

Course/tuition fees payable to MMC Learning which provides you with a comprehensive package of study materials and support. (starting from £597 per module)*

CIM membership/assessment fees

Registration and assessment fees payable to the Chartered Institute of Marketing. (£50 for registration and £170 per module for assessment)
* Are you funding the qualification by yourself? Contact us below to explore the funding options available.

Download a more detailed breakdown of the price and payment options

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What our students say

Samantha Tonge, Strategic Marketing Leader

‘I have switched colleges…I’m now with MMC Learning and they seem an awful lot more professional and on the ball. I would definitely recommend them if they do the course you’re after.’

Stuart Reed, Senior Consultant

‘I just wanted to say thanks for such a professionally run course. The structure and approach was first class. Please also forward my thanks to the tutor whose guidance to approaching the case studies was invaluable.’

Wendy Hughes, Marketing and Communications Professional

‘I just wanted to send you a quick note to let you and the team know how valuable I have found this week’s module on Search Marketing. It’s so relevant to what I do at work and it has been extremely enjoyable!’

Sarah Martin-Tyrrell, Marketing Executive

‘The online learning environment is absolutely great I cannot speak more highly of it! It suits my lifestyle perfectly and is great with the live course tutor. I think this is a invaluable learning tool, it juts like being in a classroom (and on a Saturday morning learning feels much better in your slippers & a cup of tea.’

Rene Power, Business Development Director

‘There are a number of benefits to studying online…the ability and flexibility of studying in your own time, particularity if you have a very demanding job. One of the reasons I chose the course with MMC was because it was accredited by the CIM and also contributed hours towards continued professional development, allowing me to use it to become a chartered marketer. The impact of the course on my day-to-day work has been very significant…I needed to be able to talk more knowledgeably and credibly about digital marketing to my clients and to bring the confidence of my team up a level. I would really recommend the course at MMC Learning to anybody who wants to get a head start in digital marketing.’

Start your learning for free – request access to online learning

Download Info & Try E-Learning Enrol

Download syllabus & further information on costs