Your place has been confirmed!
Save the date for 14th July 2022, 10.00am (BST) start

BEFORE YOU GO – CHECK OUT YOUR UPGRADE OPTIONS

Maximise your Learning Experience

Upgrade to Gold or VIP ticket

GOLD ticket holders will get unlimited access to Masterclass playback recording, all the slides and transcripts.


VIP tickets holders will get access to the above + access to the PIVOTAL Marketer Academy vault which contains over £1,200 courses teaching Marketing & Digital Strategy.

Upgrades: what are they?

 

Currently, you are on a standard ticket, which means you can watch the live stream for Free.

Below are TWO upgrade options you can consider if you want to maximise your learning experience.

OPTION ONE – UPGRADE TO A GOLD TICKET (£97)
Download the slides, transcripts and get unlimited access to the replays

All GOLD ticket holders will get unlimited access to the Masterclass recordings which is over 5 hours of learning and download 100+ slides.

We’re not giving you a webinar, we’re giving you everything from our main Masterclass which was previously sold for £800!

OPTION TWO – UPGRADE TO VIP TICKET (£297)
Get everything in GOLD
+ THREE powerful add-ons to help you become a Brilliant Strategist

  • VIP ONE – Marketing & Digital Marketing Strategy online course based on the Chartered Institute of Marketing syllabus delivered by Stephen Humphrey and David Alexander. (worth £800).

  • VIP TWO – An on-demand course titled Integrated Marketing Planning delivered by UK Leading Author and global Marketing guru, Dr. Dave Chaffey. Available to access straight away after purchase and is worth £800.

  • VIP THREE – Access a series of Digital Success Case studies researched and delivered by Adjunct Professor Mike Berry.

VIP ONE
Marketing & Digital Strategy Course
Series of video lessons

Marketing & Digital Strategy Sample

With this module, you can take both a traditional and digital approach to strategic planning. Learn integration of digital strategy, frameworks, models, and techniques in marketing planning – achieving competitive advantage throughout.

You will be able to recognise and apply situation analysis techniques. Assess the external and internal environments that enable effective decision-making.

You will be able to apply all stages of the marketing planning process, from auditing, to making strategic decisions, to implementing plans across traditional and digital channels.

In addition, you will learn how to manage and monitor employee resources in order to meet strategic marketing goals.

Stephen and David have taught Marketing, Strategy, and Leadership to thousands of professionals for over 30 years. Aside from lecturing at universities and corporate environments, both have extensive experience in marketing education accredited by the Chartered Institute of Marketing.

VIP TWO
Integrated Communications Strategy
In-depth video lessons with templates

Integrated Communication Strategy Sample

Discover how to integrate digital and traditional communications to create a plan for exploiting the opportunities of digital media and technology by watching bite-size videos.

Establish a digital communication strategy for an organisation. Analyse the current market and digital communications capabilities of the organisation.

Develop a vision and goals for how the organisation will communicate digitally.

Dr. Dave Chaffey is an author of 5 leading books on Online marketing and E-commerce strategy including Digital Marketing: Strategy, Implementation and Practice which was first published in 2000.

Dave has been recognised by the Chartered Institute of Marketing as one of 50 marketing ‘gurus’ worldwide who have shaped the future of Marketing.

VIP THREE
Award-winning Digital Success Case Studies
Video, audio and creative visuals

You may have heard the expression “success leaves clues” from a few inspirational speakers.

Award-winning campaigns have been reviewed in a series of Digital Case Study presentations created by author and global marketing trainer Mike Berry.

These case studies have been reviewed by thousands of marketers, who have listened to the audio and downloaded the slides that contain the challenge, the solution, and the creatives produced.

Get your creative juices flowing by engaging your problem-solving mind!

MEET MIKE ► His purpose is to educate and train the marketers of today and tomorrow. Passionate about: digital, integrated and ROI.

AN AUTHOR ► He is author/ co-author of 4 books about Integrated/ Digital Marketing.

A LECTURER ► He has taught undergraduates and postgraduates at some of the world’s best business schools.

A CONSULTANT ► He has worked with some of the world’s biggest brands and many SMEs and start-ups.

A TRAINER IN (DIGITAL) MARKETING ► He draws on his knowledge and long experience to help professionals deepen and broaden their skills.

Money Back Guarantee​

We are so confident that you will love your learning experience that we have taken the risk away.

Cancel within the first 7 days of receiving your course access details and we will give you a 100% refund.

NO QUESTIONS ASKED.