Fractal Friday Digital Marketing Round Up #10
Friday inspiration and essential content from the world of MMC Learning.
What link is most relevant to you and why? Reply and let us know.
THOUGHT FOR THE WEEK:
“The past is behind, learn from it. The future is ahead, prepare for it. The present is here, live it.” – Thomas S. Monson
FROM MMC: MOVING THE PERCEPTION OF MARKETING FROM COST TO VALUE
We’ve got a new video series, with expert trainer, consultant and published author Angela Hatton.
In the first video blog available here, Angela joins Rene to discuss the evolution of marketing and how to raise the commercial value, return and perception of marketing internally.
In this 12 minute transcripted video, Angela and Rene talk about how marketing has changed, marketing for sales vs marketing for comms and who does (and should own the marketing function) in a business.
FROM THE WEB: MEETING YOUR MARKETING OBJECTIVES WITH NEW IMPROVED GOOGLE ANALYTICS
After a year of progressive innovation, Google is adding improved search integration, smarter attribution and new modeling features that will close gaps in your data and help you future-proof your measurement.
JOIN THE PIVOTAL MARKETER COMMUNITY ON FACEBOOK
New seasons of Live Talks are coming soon. Join now, it’s a great place to ask questions, seek out support and get feedback on your own marketing.
NEXT CIM INTAKE IS 25 OCTOBER
Our next intake for Level 4 Certificate in Professional Marketing & Digital Marketing, Level 6 Diploma in Professional Marketing & Digital Marketing and Level 7 Marketing Leadership Programme marketing qualifications in conjunction with CIM is 25th October.
If you’d like to learn more about what is involved in studying for and achieving a professional qualification with CIM, click here.
FROM THE WEB: TEN WAYS TO SPARK CREATIVITY
Simple advice post offering some great tips to inject some creativity back into your marketing and get your mojo firing again.
OFFER: DO YOU HAVE A CHILD LOOKING TO SIT THE 11-PLUS IN THE NEXT 12 MONTHS
Our team has been working closely with a leader in the educational quizzes space to create a new and totally unique approach to preparing for the non-verbal reasoning element of the 11-plus test that engages children, gives feedback and tracks progress in a way textbooks can’t.
Want to get three days free access?
FROM THE WEB: DOES YOUR TEAM REALLY NEED ANOTHER DIGITAL TOOL?
Research shows companies are rolling out new technologies faster than employees can learn to use them. But the cognitive costs of switching between tools are high.
ICYMI: 6 WAYS TO DRAMATICALLY IMPROVE YOUR MARKETING CAREER PROSPECTS
With over 2.8m people using the word “marketing” in their headline/role on Linkedin (search results 21 July 2021), it’s definitely a super competitive space.
But there are steps you can take to give yourself the best chance of achieving the step up in responsibility you seek.
RENE RUNS THE MANCHESTER MARATHON FOR EAST CHESHIRE HOSPICE
In amongst a summer of prolifically generating 3 posts a week for our site, overseeing all our outbound email and new offers, Rene has been training for the twice re-arranged 2020 Manchester Marathon. It’s finally taking place this Sunday and he’s raising funds for the excellent East Cheshire Hospice.
What was your favourite link?
Until next time.