Fractal Friday Digital Marketing Round Up #13
Friday inspiration and essential content from the world of MMC Learning.
What link is most relevant to you and why? Reply and let us know.
THOUGHT FOR THE WEEK:
“You can get everything in life you want if you will just help enough other people get what they want.” – Zig Ziglar
FROM MMC: HOW TO STAY ON TOP OF MARKET CHANGES, LOOK FOR OPPORTUNITIES AND BUILD COMPETITIVE ADVANTAGE
The third part of our session with Angela Hatton, marketing consultant, trainer and published author and MMC’s Rene Power is now live on the blog.
In this nine minute video they discuss
- Looking at market changes to find opportunities
- Communicating the value of marketing back to the board
- Understanding competitors and competitive advantage and
- The overlooked power of annual reports.
FROM THE WEB: FIVE EASY WAYS TO CURATE CONTENT FOR SOCIAL MEDIA
Content curation (like parts of this email) is a great way to ensure you can publish a steady stream of social media content and build profile through association without having to create it from scratch.
FROM MMC: MSc IN DIGITAL MARKETING APPLICATIONS ARE OPEN
Our next MSc in Digital Marketing intake, in conjunction with Manchester Metropolitan University is in January 2022 and is strictly application only.
If you’d like to learn more about what is involved in studying for and achieving a Masters, access this free on demand webinar where we discuss frequently asked questions with tutors and course directors.
Or email us to find out more about the application process.
FROM THE WEB: MANIPULATING CUSTOMERS… ETHICALLY
More companies are “nudging” customers towards products or services. But nudges — changes in how choices are presented or set up to influence people to select specific ones — can have troubling consequences.
FROM MMC: WHICH CHARTERED INSTITUTE OF MARKETING STUDY CENTRES ARE THE BEST FOR YOUR NEXT MARKETING COURSE?
It can be surprisingly difficult to establish which provider might be best for you when you are deciding to undertake a Chartered Institute of Marketing (CIM) qualification, even if you go to the CIM website to choose.
This new post highlights the best bits about the top six UK CIM accredited study centres, helping you to rank and shortlist the ones most appropriate for you.
We’d love to know what you think
FROM THE WEB: NEED TO AUTOMATE YOUR MARKETING? HERE’S 37 WAYS TO START.
So much gold in this piece that could improve your email, website optimisation, social, content, lead management and much more.
Which one will you improve first?
ICYMI: JOIN THE PIVOTAL MARKETER COMMUNITY ON FACEBOOK
Daily posts, your chance to ask and answer, scheduled interviews, off the cuff “pop up” Q&As and more.
Make it your essential resource for all things marketing.
Just be sure to answer the joining questions and you’ll be admitted in no time!
AND FINALLY…. HALLOWEEN…
Wanting to watch some scary movies this weekend to mark Halloween?
Here’s a list of 29 (with trailers) to choose from.
Please choose wisely. Many of them are on the list for good reason!
What was your favourite link?
Until next time.