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Fractal Friday Digital Marketing Round Up #18

Fractal Friday Digital Marketing Round Up #18

Friday inspiration and essential content from the world of MMC Learning.

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THOUGHT FOR THE WEEK:

“You didn’t come this far, to only get this far.”

FROM MMC: UNDERSTANDING WHAT CONTENT MARKETING IS REALLY ABOUT AND MANAGING THE ‘BARGAIN’ OF INSIGHT FOR CONTACT DETAILS

This outtake focused on content marketing strategy – moving content marketing into helping buyers make informed decisions and managing the “bargain”of your insight for their contact details – is taken from an hour of discussion recorded exclusively for our Pivotal Marketer Community on Facebook sees Geraint Holliman, marketing consultant, MSc in Digital Marketing trainer and published author and MMC’s Rene Power.

It’s the third part of a series of serialisations on content marketing strategy and implementation.

Read / watch here

FROM THE WEB: FIVE STEPS TO RUN YOUR BLOG ON AUTOPILOT OVER THE HOLIDAYS

There is a big focus on content right now and we’re heading into a long holiday season in the UK – with many organisations downling tools from Friday 17th December all the way through to Tuesday 4th January as a result of national holidays.

So we thought this post offering five ways to populating and putting your blog on autopilot over the holiday might help a few regular readers.

Read more here

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FROM THE WEB: SEVEN DAILY HABITS TO MAKE YOU A MORE CONSISTENT CONTENT CREATOR

Mark Schaefer explains how he has amassed 3,000 articles, 9 years of podcasts and 8 books with the same amount of time as anyone else and a full time job.

Read more here