Fractal Friday Digital Marketing Round Up #23
Friday inspiration and essential content from the world of MMC Learning.
Issue #23 is our first email of 2022 and has us fired up for all the opportunities a new year brings.
Here’s to a phenomenal year.
THOUGHT FOR THE WEEK:
“Education is the most powerful weapon which you can use to change the world.” – Nelson Mandela
FROM MMC: MAKING YOUR MARKETING CONTENT MORE MEANINGFUL TO CUSTOMERS (STORYTELLING AND MORE)
The latest (fifth) extract from Rene and MSc alumni and tutor Geraint Holliman’s content marketing session has been published on the MMC blog this week.
It’s a nine-minute video/blog that covers
- Two distinct content models and resources
- Answering live questions on social media niching and the RACE model for content
🔥 [HOT] FROM THE WEB: 6 EXPERT TIPS FOR SMALL BUSINESS SEO STRATEGY IN 2022
A super hot read including advice on planning, search trends, keyword selection and content to get you focused on reaching more of the right people from the start of the year.
ICYMI: “WHAT CAN OBTAINING AN MSC IN DIGITAL MARKETING DO FOR MY CAREER?”
We’re answering some pretty big and frequently asked questions about qualifications right now and in this latest post, identify ten ways MSc students have improved their career and personal developments opportunities directly as a result of gaining an MSc in Digital Marketing.
FROM THE WEB: HOW TO DO LESS BUT GET MORE FROM CONTENT IN 2022
Tap into some big picture advice from Content Marketing Institute experts on how to ensure you get as much as you can from your content.
FINAL CALL FOR MSc DIGITAL MARKETING APPLICATIONS – INTAKE IN JANUARY
We only open our MSc in Digital Marketing in conjunction with Manchester Metropolitan University once a year. So if you’ve entered the new year with career and professional advancement as you’re number one goal, take the first step now.
We know committing to advanced level study is a big decision and something many senior level marketers aspire to throughout their careers. Those that do report substantial improvements in career development and salary.
If you’d like to learn more about what is involved in studying for and achieving a Masters, access a free on-demand webinar with tutors and course directors.
Or email us and go straight into the application process.
FROM THE WEB: LONGER FORM VIDEO IS A (BIG) OPPORTUNITY FOR MARKETERS
There are two types of video viewer right now. Those that want super short, socially optimising snippets. And then those who want to go deep and don’t might spending hours in a video. (One of Joe Rogan’s most popular podcasts famously ran five hours).
Going long helps you create the snippets too. Find out more about long form video here.
New years and new plans might mean you need to do some digital spring cleaning. Check out this post provocatively titled “6 Ways to Delete Yourself From the Internet”.
What was your favourite link?
Until next time.