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Fractal Friday Digital Marketing Round Up #24

Fractal Friday Digital Marketing Round Up #24

Friday inspiration and essential content from the world of MMC Learning.

THOUGHT FOR THE WEEK:

“Talent wins games, but teamwork and intelligence win championships.” — Michael Jordan

NEW FROM MMC: HOW CAN I IMPROVE MY CONTENT MARKETING SKILLS?

Content marketing is fast becoming the dominant skill required in the modern marketer.

Whether it is the written word, video, audio or experiential, the concept of content transcends brand, digital, PR, creative in a way like no other marketing discipline.

This new piece identifies four areas to work on for your content marketing efforts to reach new heights.

Read more here

FROM THE WEB: FACEBOOK LIVE AS A MARKETING STRATEGY

This Social Media Examiner article on using Facebook Live as a strategy is really smart and some of the thinking can be well applied to a general video strategy and other platforms too.

Read more here

ICYMI FROM MMC: WHY CONTENT MARKETING IS SO IMPORTANT IN SALES; CUSTOMER BUYING SIGNALS

This short video podcast (5 minutes) sees Geraint Holliman discussing how content plays a massive role in helping move customers towards purchase.

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FROM THE WEB: 11 TRENDS THAT WILL SHAPE WORK IN 2022 AND BEYOND

Great Harvard Business Review analysis of some powerful trends to be mindful of and maybe work into your thinking as you work towards a successful 2022.

Read more here

FROM THE WEB: THE ESSENTIAL CONTENT MARKETING GLOSSARY: 50+ TERMS YOU NEED TO KNOW

Very impressive post from Content Marketing Institute giving the top 50 most used terms and supporting resources. Grab your drink of choice and a pad and pen for this one!