Fractal Friday Digital Marketing Round Up #34

Friday inspiration and essential content from the world of MMC Learning.

THOUGHT FOR THE WEEK:

“The two most important days in your life are the day you’re born and the day you find out why.”
― Mark Twain

FROM THE WEB: THE ANATOMY OF TOP PERFORMING ORGANIC CONTENT IN 2022

Learn from the findings in the Semrush State of Content Marketing 2022 Global Report. They analyzed the visits, backlinks, and Facebook shares of 500K high-performing blogs that had 30-500K monthly views in 2021.

Read more here.

FROM MMC: WHY SPRING IS THE BEST TIME OF YEAR TO START A CIM MARKETING QUALIFICATION COURSE OF STUDY?

We’re already three months into a new year.

How are those new year resolutions, career plans or new business ideas progressing?

Draw a line and embrace all that Spring has to offer.

Read more here.

FROM THE WEB: SHOULD I REPLY TO EVERY SOCIAL MEDIA COMMENT?

Expert tips for how small businesses can handle replying to social media comments. Should you reply to every comment? How quickly should you reply? What about the negative comments?

Read more here.

GRAB THE 2021 PRICE ON CIM ENROLMENT BEFORE 31ST MARCH

Interested in starting your CIM journey after Easter?

Studying with MMC Learning, one of the leading CIM accredited study centres, moves you several steps along your marketing career pathway.

Enrolling with us before 31st March for courses starting in March and April means you beat the 1st April price-rise.

Book a discovery call here.

FROM THE WEB: FIVE WAYS TO FIND CONTENT GAPS AND FIX THEM

According to Neil Patel, content gaps refer to the topics your target audience is looking for that are not currently covered on your website.

Content gaps are common. After all, there are only 31,000 keywords with monthly search volumes exceeding 100,000 searches according to Ahrefs – but there are over 200 million keywords that have between 10 and 1,000 monthly searches.

Read more here.

FROM THE WEB: THE WHO, WHAT, WHY AND HOW OF DIGITAL MARKETING

Marketing has always been about connecting with your audience in the right place and at the right time. Today, that means you need to meet them where they are already spending time: on the internet.

Read more here.

ACCESS ON DEMAND CONTENT MARKETING SUPPORT

Need instant inspiration and practical support?

Why not check out our bitesize courses. With over 24 to choose from, there is something you can download and action right now!

Find out more here.

AND FINALLY….
FROM THE WEB: FIVE WAYS TO BUILD AN AUTHENTIC BRAND

According to the Gustavson Brand Trust Index, brand trust fell to an all-time low in 2020.

In a market where it takes so much work to gain customer trust, what can you do to become a trustworthy brand? Here’s five ways.

Read more here.

What was your favourite link?

Until next time.

MMC Team