Fractal Friday 37 Banner

Fractal Friday Digital Marketing Round Up #37

Friday inspiration and essential marketing content from the world of MMC Learning – on a Thursday as it’s a long Easter weekend in the UK.

THOUGHT FOR THE WEEK:

“Success is peace of mind, which is a direct result of self-satisfaction in knowing you made the effort to become the best of which you are capable.”
— John Wooden

FROM MMC: THE SIX KEY SKILLS EVERY MODERN MARKETER NEEDS TO MASTER, TO BE SUCCESSFUL IN 2022

Achieving cut-though in 2022 is harder than at any other point in human history. There is a bewildering amount of choice available to consumers in terms of the products and services that can provide them with what they need.

Modern marketers need to master a number of diverse skills in order to position organisations, products and services effectively to target groups of users and consumers. Here’s the top six we think you should be focusing on.

Read more here.

FROM THE WEB: PREPARING TO MARKET TO “GEN C”

C is for Covid, C is for Carbon, C is for Climate. There are lots of reasons why the most important generation might in fact be Gen C.

Read more here.

FROM MMC: HOW TO BALANCE A BUSY LIFE WITH CHILDREN AND ACHIEVE A CIM DIPLOMA IN PROFESSIONAL MARKETING

The balancing act of juggling work, family, and kids is no small feat. It can be difficult for many people to find the time to pursue hobbies outside of their families or have any kind of social life.

However, for marketing entrepreneur and mother Tracey Foran, squeezing out a few hours here and there to study was achieved as she stayed driven and persistent in her learning journey.

Access here.

FROM THE WEB: 6 SMS MARKETING BEST PRACTICES TO KNOW BEFORE YOU HIT “SEND”

One line SMS messages work extremely well for us at MMC Learning. Want to tap into the fact that almost all SMS messages get seen?

Check out this knock out post with lots of useful examples.

Read more here.

FROM MMC: HOW TECHNOLOGY CAN TRANSFORM YOUR CONTENT MARKETING ACTIVITIES – MORE LATEST INSIGHTS FROM DAVE CHAFFEY

In this exclusive video blog, Dave Chaffey talks about applying the RACE methodology to content marketing, learning from Martech providers and the growing impact of AI and machine learning on the content experience.

Read more here.

FROM THE WEB: MORE ON NEWSLETTERS – TWITTER ADDS NEWSLETTERS

Newsletters are an excellent way to reach and engage your audience. LinkedIn started offering them and now Twitter are getting in on the act. Here’s how to easily start one right inside Twitter.

Read more here.

AND FINALLY….
FROM THE WEB: 100 VERSIONS OF CHROME LATER: WHAT GOOGLE LEARNED ALONG THE WAY

Google Chrome launched in 2008 and recently hit its 100th update. Quite a feat even for an always innovating business.

Here’s eight things that the development teams involved were most proud of.

Read more here.

What was your favourite link?

Until next time.

MMC Team