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Fractal Friday Digital Marketing Round Up #41

Fractal Friday Digital Marketing Round Up #48

Weekend inspiration and essential marketing content from the world of MMC Learning.

THOUGHT FOR THE WEEK:

“Never give up on a dream just because of the time it will take to accomplish it. The time will pass anyway.” — Earl Nightingale

JOIN OVER 300 REGISTERED ATTENDEES AT CONTENT STRATEGY MASTERCLASS, 14TH JULY

The cart is open and there’s three ways to join us for Geraint and Rene’s monster 3-hour sessions on Thursday 14th July.

Join the live sessions for free, upgrade to a Gold Ticket and receive the recording and slides or go all in with a VIP Ticket and receive slides, recordings and bundled modules and templates.

Sign up free here .

HOT FROM THE WEB: GETTING MORE OUT OF FACEBOOK GROUPS, BY FACEBOOK

Facebook VP of Communities talks about how they are beginning to test new ways to quickly access your favorite Facebook Groups, simplifying how they’re organized and introducing channels.

Read more here.

FROM MMC: WHY DOES MOST CONTENT MARKETING MISS THE MARK AND NOT BE USED? | STRATEGIES TO MAKE CONTENT MARKETING EASIER AND MORE EFFECTIVE

It’s widely understood that 90% of all marketing content has next to no impact on the markets it has been designed for (source American Marketing Association).

In this post we wanted to dig a little deeper to see what are the main causes of the disconnect in content marketing and how to improve uptake and results.

Read more here.

FROM THE WEB: HOW TO WRITE COPY THAT SELLS IN A POST-PANDEMIC WORLD

Apply a new framework for writing persuasive copy that delivers results in today’s post pandemic, FOMO-saturated climate and fine-tune your copy so you hit the right note.

Read more here.