Fractal Friday Digital Marketing Round Up #54
Weekend inspiration and essential marketing content from the world of MMC Learning.
THOUGHT FOR THE WEEK:
“Learn as if you will live forever, live like you will die tomorrow.” — Mahatma Gandhi
WHAT ARE THE CORE SKILLS A MODERN CHIEF MARKETING OFFICER NEEDS TO SUCCEED? HOW CAN YOU BECOME A BETTER CMO?
As the role of the Chief Marketing Officers (CMO) has evolved from setting brand positioning to owning the entire customer experience, it is imperative that aspiring and existing CMOs act with clarity and confidence.
In this post, learn what the core skills of a modern CMO should be and how to become a better CMO.
CONTENT NOT ENGAGING ENOUGH? HERE’S HOW TO FIX IT FAST
No one engaging with your posts on social media? Are your ads returning zero results? The problem could be that your content is simply not engaging enough. If you’re stuck on how to fix this problem, you’re in luck, this article will help you.
CONTENT MASTERCLASS REPLAYS
If you missed our recent Content Marketing Masterclasses in July because something came up on the day, you’re in luck.
You can now access the content from Rene and Geraint’s sessions in your own time by booking a replay at the following links. Both are only available for seven days.
HOW TO HIRE QUALITY CONTENT WRITERS
Finding a high-quality writer will improve your marketing and help you elevate your brand. Here’s how to find and hire great content writers.
WHAT ARE THE MOST COMMON CONTENT MARKETING CHALLENGES AND CAN YOU RESOLVE THEM?
Content marketing is everywhere and using thoughtful, helpful and inspiring content to help customers solve problems and achieve transformation is becoming the number one to build a viable, long term business.
However, creating engaging content that helps expand your customer base isn’t as easy as it sounds.
In this article we outline the most common content marketing challenges and ways to resolve them.
GROW YOUR TRAFFIC ORGANICALLY: BUFFER OFFERS INTRODUCING GOOGLE BUSINESS PROFILES
79% of brands don’t publish regularly on Google Business Profiles. And social media management tool has made it easier. Schedule, manage, and publish all your posts from one place with Google Business Profiles in Buffer – or simply use this post as a primer to best practice next steps.
JOIN OUR INAUGURAL CONTENT MARKETING INCUBATOR THIS SEPTEMBER
If you’re not ready for a full qualification based course but content marketing is one of your biggest challenges right now, why not create your own content marketing strategy and plan across four-weeks of facilitated sessions with us this September?
Find out more and reserve one of the limited number places and access this experience at an incredible introductory beta price.
AND FINALLY….
PODCASTS FOR ECOMMERCE BUSINESSES
Thinking of launching an ecommerce business? Passion projects and Plan B’s are as hot as ever right now.
Before you start, learn everything you need about ecommerce with these 8 podcasts.
Thanks for being with us. Don’t forget to share with a colleague!