Fractal Friday Digital Marketing Round Up #57
Weekend inspiration and essential marketing content from the world of MMC Learning.
THOUGHT FOR THE WEEK:
“We cannot solve problems with the kind of thinking we employed when we came up with them.” — Albert Einstein
CONTENT MARKETING INCUBATOR STARTS ON MONDAY
Our brand new Content Marketing Incubator starts with an onboarding week on Monday 5th September and a live Q&A session Wednesday afternoon. Join us and get your content strategy nailed with this novel facilitated experience.
Cool new bonuses being added today too. If it’s passed you by, catch up with our explainer video here.
CORPORATE LEADERS ARE MISSING IMPORTANT DIGITAL SKILLS
This article explores the rising digital divide in the C-Suite, where fewer than a third of digital leaders rate themselves as “effective in digital” according to the DDI Global Leadership Forecast.
WHY STUDY WITH MMC LEARNING?
Nine things we think make us unique in the marketing education and qualifications space. If you’re new to MMC, this will help you get a sense of what makes us tick.
GETTING STARTED WITH SUSTAINABILITY AND PURPOSE DRIVEN MARKETING
Sustainable marketing, purpose-driven marketing, and corporate social responsibility (CSR) are terms that are getting more and more popular. Brands are expected to already have strategies in place to become as sustainable as possible, as quickly as possible.
COURSE SELECTION AND ENROLMENT ADVICE FOR MARKETING STUDENTS
Want to get a marketing qualification but don’t know where to start? Check out our article hub that offers lots of advice to prospective students including articles on what to study, study centre comparisons and student success stories. (Our next intake is 19th September!)
WHY YOUR SEO STRATEGY MAY BE THE TICKET TO WEATHER AN ECONOMIC DOWNTURN
While some analysts predict a downturn in the economy, two facts are predictable: Consumers will still use search engines and executives will make kneejerk reactions to splash spending. And Google’s recent “helpful content” algo update means it will be more important.
HOW TO START A PODCAST ON SPOTIFY FOR FREE
If you want to build a brand with a killer content asset and have a topic you can talk about for hours, you’re ready to launch a podcast. The good news: Spotify is becoming a go-to destination for podcasts. In 2021, Spotify listeners spent 78% more time listening to podcasts than 2020. Get the guide here.
Thanks for being with us. Don’t forget to share with a colleague!