Fractal Friday Digital Marketing Round Up #9

Friday inspiration and essential content from the world of MMC Learning.

What link is most relevant to you and why? Reply and let us know.

THOUGHT FOR THE WEEK:

“Be more concerned with your character than your reputation, because your character is what you really are, while your reputation is merely what others think you are.” – John Wooden

FROM MMC: ATTUNING YOUR MARKETING TO YOUR AUDIENCE – TONE, PRIVACY AND THE RISE OF AUDIO POST PANDEMIC

The final part of our series with Mike Berry and Rene Power sees them discussing how to get the tone right in post pandemic marketing.

(The full recording is available in our Pivotal Marketer Community on Facebook 0r in five parts in our blog).

Read / watch more of this final segment here

FROM THE WEB: THE 5 PAID AD CHANNELS YOU NEED TO BE PAYING ATTENTION TO RIGHT NOW

Ready to advertise beyond Google Ads and Facebook?

Learn how you can get the most out of Microsoft, Amazon, Instagram, LinkedIn and TikTok with this piece from Search Engine Land.

Read more here

JOIN THE PIVOTAL MARKETER COMMUNITY ON FACEBOOK

New seasons of Live Talks are coming soon. Join now, it’s a great place to ask questions, seek out support and get feedback on your own marketing.

Join here

APPLY FOR A MASTERS, INTAKE JANUARY 2022

Our next MSc in Digital Marketing intake, in conjunction with Manchester Metropolitan University is January 2022 and is strictly application only.

If you’d like to learn more about what is involved in studying for and achieving a Masters, access this free on demand webinar where we discuss frequently asked questions with tutors and course directors.

Access the webinar here.

Or email us to find out more about the application process.

FROM THE WEB: 7 ‘SECRETS’ OF AWARD WINNING B2B AND B2C CONTENT MARKETING PROGRAMS

Some interesting thinking from Content Marketing Institute on what is needed to really implement best in class content marketing.

Read more here

ICYMI: SHOULD YOU REALLY SPEND 10,000 HOURS TRYING TO BECOME AN EXPERT?

Do you know the basic skills that are required to become an “expert” in your field?

Malcolm Gladwell famously declared you need to invest 10,000 hours to achieve mastery, but what do you need to do to be seen as merely “better than most”?

Mike Baxter thinks it’s a lot less.

Read more here

AND FINALLY
FROM THE WEB: WHY JAMES BOND DOESN’T USE AN IPHONE

No Time To Die was finally released on 30th September and millions of James Bond fans are eager to see the spy use ingenious gadgets to save the day. But does he actually use the very best tech to get the job done?

Read more here.

What was your favourite link?

Until next time.

MMC Team