Getting creative with strategy and understanding the key elements
Getting creative with strategy and understanding the key elements [.....]
The difference between strategy and strategic plans (and the impact on marketing)
The difference between strategy and strategic plans (and the [.....]
Defining strategy and ensuring it is consistently implemented
Defining strategy and ensuring it is consistently implemented [.....]
Understanding what strategy is and how to create strategy that means something to people who have to implement it
The strength of your business depends on many things. But, among the most important components of growing your business is getting new customers. So, when potential buyers come to your website, it is important that you are driving them to a page where the message draws them in and has a specific call to action that gets them to give you their information. Calls to action can be anything from requesting more information about your business to signing up for your weekly newsletter.
Ideal customers and personas
Know your audience by using a thumbnail description of [.....]
The challenge of creating marketing content which has to be ‘Great’, ‘Remarkable’, ‘Awesome’, ‘Epic’
The challenge of creating content, which has to be ‘Great’, [.....]
Using a more data driven approach to measure customer ENGAGEment (RACE marketing model)
Start using a more data driven approach to measure [.....]
Converting your customers – More on the RACE marketing model
Interpret your customers’ pathways and understand what makes them [.....]
Competitor analysis for marketing plans: Evaluating external risks
Competitor analysis for marketing plans: Evaluating external risks [.....]