Direct Marketing

Direct Marketing Articles & Resources

Direct Marketing

By |2022-01-23T19:39:29+00:00December 24th, 2021|

Direct Marketing gives an organisation access to the target market without any intermediaries. The customer is sold to inside their own home or office. And delivery follows, directly into the home or the office. This is 'armchair shopping' since customers do not have to go out, shop and traipse wearily home again. For example, pizza companies are among many who offer home sales and home delivery to facilitate today's growing army of busy people. ...

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