Sales Articles & Resources
Sales Channel Support – Purpose
2022-01-22T16:33:16+00:00The sales channel support process involves: Sales representatives who meet with prospects Retail staff at retailers Agents – partners or alliances who sell on behalf of the company Wholesalers and distributors who also sell on behalf of the company. Here are the ‘7P’ stages of Sales Channel Support: 1. Prospecting – identifying potential customers 2. [.....]