A mastermind group is a group of peers who meet to give each other advice and support. Groups are usually comprised of five to ten members and meet regularly, developing a deep kinship and understanding of each other.
Mastermind groups can also involve brainstorming, educational presentations and even discussing personal issues.
The group decides what the key issues are and work to help lift everyone up.
For marketers, often working in solo, perhaps divided by category or geographical obstacles, a mastermind could be transformative in sharing ideas, building best practice and resolving common problems