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Book recommendations for Copywriting – improve your knowledge and skills from the leaders in this field.

2020-09-24T19:08:59+00:00Conversion (Content Marketing), Top Reading and Resources|

Book recommendations for Copywriting - improve your knowledge and skills from the leaders in this field. Asking Chris Kent, what books he recommends on Copywriting Well, obviously I'm going to say there's a chapter in my book about copywriting, so that's one place to start, but there [.....]

Quick tips on writing headlines that can stop the right people to engage with your adverts

2020-09-09T10:36:17+00:00Conversion (Content Marketing), Top Reading and Resources|

Quick tips on writing headlines that can stop the right people to engage with your adverts Copy for headlines This is a quick insight, a particle of knowledge, that has been produced in response to a number of questions that we are getting around writing articles, headlines, and various advice around writing copy. [.....]

The top 3 books every Marketer should read, recommended by Mike Baxter

2020-09-09T10:37:12+00:00Proficiency, Top Reading and Resources|

The top 3 books every Marketer should read, recommended by Mike Baxter, Author, Lead Consultant and Specialist Trainer In terms of practicalities, my particular take on the books that really do it for me is the ones that give me a very structured, clear, but structured understanding of really, really [.....]