Technology & Tools Reviews
Articles, Advice and Insights
Technology Review: Writesonic
Technology Review: Writesonic The following review of Writesonic, a content writing tool which can produce AI generated blog content and copy for websites, is brought to you by MMC Learning. Having utilised the technology for my own marketing efforts for MMC Learning, this review will attempt to ascertain Writesonic’s place within the world of marketing and whether it [.....]
Trello for project and personal management
Manage any sized team/task using a free project management tool - Watch this Podcast by David Edmundson-Bird, Senior Lecturer in Digital Marketing This video podcast takes you into a tool called Trello and shows you how it’s “a great tool to help manage any sized team/task”. Why not watch this podcast and introduce Trello to your team today? [.....]
Judging the effectiveness of the website
In the life of an SEO Specialist Part 1 - What to look for when assessing a site's effectiveness - Watch this Podcast by James Pybus This video podcast takes you into what to look for when assessing the effectiveness of a site Use some of these key ideas TODAY to help you improve the performance of your [.....]
Power Tools – SEMRush; Search Marketing, keyword & competitor insights
Power Tools - SEMRush; Search Marketing, keyword & competitor insights About this tool Search engines, such as Google and Bing, are predominantly the main source of traffic to your website. When a buyer searches the web for a product/ service that you offer, they are unlikely to type your company name into Google, [.....]
Power Tools – Slack – Practical insight into how can it be used for teams, productivity and communication
Power Tools - Slack - Practical insight into how can it be used for teams, productivity and communication This video podcast takes you into Slack and how it’s a great way to create alignment and a shared understanding across your team. About this Tool Slack allows businesses to build the platform [.....]
Power Tools – GT Metrix; A useful free online tool to analyse the performance of your website
Power Tools - GT Metrix; a useful free online tool to analyse the performance of your website This Particle of knowledge will show you how to analyse the way your website performs. Use this tool to avoid a high number of bounces (0-10 sec sessions) in your website's analytics reports. About this Tool [.....]